Bohemian Royalty: How 70s Icons Shaped Jewellery

The 1970s was more than just a decade, it was a mood. A golden haze of rebellion, romance, and self expression, where style was a language and jewellery was its most eloquent dialect. Out of the free spirited counterculture of the 60's bloomed the bohemian royalty of the 70's where women whose layered gold chains, bold gemstones, and unapologetic glamour redefined what it meant to wear jewellery.

The Icons Who Wore the Crown

When we think of 70's bohemian style, certain names shine brighter than the rest. Stevie Nicks, the high priestess of rock n roll, draped herself in crescent moons, mystical pendants, and flowing layers that whispered of witchcraft and wanderlust. Eartha Kitt, the original boho femme fatale, blended boldness, earthy elegance with statement earrings and chunky necklaces. Cher, with her free flowing hair and body skimming gowns, showed us how gold could glow like sunlight against skin.

These women weren’t following trends, they were the trends. They didn’t just wear jewellery, they imbued it with stories, freedom, and a hint of rebellion.

Stevie Nicks Crescent Moon Necklace

The 70s Jewellery Mood

Jewellery in the 70's was a marriage of the mystical and the opulent. Gold reigned supreme, often chunky and unapologetic, paired with bold natural gemstones like turquoise, lapis lazuli, and amethyst. Pieces were talismans as much as adornments, a ring could be a symbol of love, a pendant a token of spiritual connection.

Layering was key: delicate chains mingling with bold pendants, bangles stacked high up the arm, rings on nearly every finger. Jewellery was never minimal, it was a map of a life richly lived.

Cher wearing 70s jewelry

Why Their Influence Still Reigns Today

Fast forward to today, and the spirit of 70's bohemian royalty is alive and well. Modern boho jewellery takes its cues from that era’s fearless blending of elegance and eccentricity, gold still glows warmly, gemstones are still celebrated for their character and colour, and personal meaning is still woven into every piece.

It’s why we still layer necklaces like Stevie, choose statement pieces like Eartha, and wear our jewellery like armour for both the heart and soul. In a world of fast fashion, the 70s reminds us that the most powerful style is personal, soulful, and made to last.


In the words of the 70's icons themselves, jewellery should make you feel like yourself, but even more so!. Whether it’s a single gold pendant or cascading gemstone earrings, the magic is in the story you tell every time you wear it.

"My recipe for life is not being afraid of myself" - Eartha Kitt

Explore our latest collection of gemstone jewellery, pieces worthy of the bohemian crown.

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